Recruiting Through Marketing: Proven Online and Offline Strategies
We all know that attracting and keeping talent is a critical piece to the success of every business. A key factor in attracting top talent are your recruiting marketing efforts. If you are not currently using marketing in your recruiting efforts or if it is an afterthought in your efforts then you are ignoring an important piece of the sourcing puzzle. Derek Zeller has been honing his talent sourcing skills for over 20 years and will be sharing strategies and stories that will help illustrate the importance of marketing in your sourcing efforts as well as guide you through techniques you can use that are proven effective.
Your Benefits of Attending:
- Gain online inbound marketing techniques that work
- Understand the value of blogging and podcasts and how to utilize them
- Walk away with time tested offline strategies that are still effective today
- Learn through Derek's stories #truestories from the last 20 years
Join Derek Zeller as he shares strategies he has developed from more than 20 years in the industry. Walk away with a game-plan for how to add marketing techniques to your sourcing efforts.
Derek Zeller draws from over 20 years in the recruiting industry. For over 16 years he was involved with federal government recruiting specializing in the cleared IT space under OFCCP compliance. He has experience with both third-party agency and in-house recruiting for multiple disciplines. Using out-of-the-box tactics and strategies to identify and engage talent, he has had significant experience in building referral and social media programs, the implementation of Applicant Tracking Systems, ... View Full Profile